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I provide all the senior-level editorial services you expect, then integrate CQC into my work. It's a brand safety protocol I designed to help identify errors and nuanced risks before they reach your audience. I invite you to learn more about it below.
- Maren Dale, Principal, CQC Editorial + Advisory |
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Brand Content Protection Through Content Quality Control (CQC)Instead of relying solely on traditional tasks like editing and proofreading, CQC positions content review as a form of strategic brand protection. This effectively shifts the focus from upholding academic mandates to supporting organizational objectives, contributing to patient safety and engagement initiatives, cost savings and more, all while helping to ensure content meets high professional standards for quality, clarity and trustworthiness.
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How It's Done
I provide all the standard editorial services you'd expect, then go beyond to serve as an analyst/advisor focused on alerting you to areas that could be problematic and offering actionable, intelligent feedback. Click the image to see how it works. |
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The Content Quality Control Toolkit
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I bring 25+ years' experience to the table, then utilize CQC tools to help systematically reduce risks that can be introduced via AI- or human-generated content.
- CQC Content Evaluation Framework™: This helps guide my brand safety reviews by focusing my attention on the four categories where risks most often occur: Bias, Influence, Validity and Accessibility.
- CQC Common Errors Monitor (CEM): A resource I customize for you, based on your organization and healthcare sector, to predict which errors are most likely to occur so they can be identified and eliminated.
